Judging

Judging the Oregon ADDYs entries will occur at Sunriver Resort on Saturday, February 4th, 2012.

Carey Head
Director of Digital Production
Goodby, Silverstein & Partners

Director of Digital Production at Goodby, Silverstein and Partners, Carey Head has spearheaded, produced and bled cutting-edge digital work for clients such as Hyundai, Doritos, GE, Adobe, HP, Nintendo, Specialized, Saturn, Commonwealth Bank of Australia, Comcast, Haagen Dazs, Ace Hardware, Emerald Nuts, Chevrolet, TD Ameritrade and more.

Carey’s work has won awards for Cannes Cyber Lions, AICP, Clios, New York Festivals, One Show, FITC, Creative Review, FWA, London International Awards, Webby’s, Art Director’s Club, Future Marketing Awards, HOW Interactive and Flash Forward. In addition, in 2009, Goodby, Silverstein & Partners won Digital Agency of the Year at the Cyber Lions in Cannes, Interactive Agency of the Year at the One Show Interactive and even ranked #1 in the world in Interactive according to the Gunn Report.

Carey has lead the growth, development and management of the digital production department at Goodby, Silverstein & Partners from a small, ragtag team of 4 to its current, flourishing state of 60+ between two offices (San Francisco and Detroit).  This eclectic group is comprised of Digital Production (IC, AP, IP, SP, EP), User Experience, Flash Development, SEO/SEM, Creative Technology, Ad Operations and Digital Training.  In addition, Carey continues to strategically influence cross functionally on agency organization and operations.

Prior to joining Goodby, Silverstein & Partners, Carey worked for several OEM musical instrument brands, creating brand identities, as well as authoring, building and distributing content for online publications. In previous lives, Carey has been a copywriter, a web developer, a music magazine columnist and new business director.

When not dreaming about emerging technology, new media and vintage music gear, Carey can be found perusing his favorite haunts around the Mission District in San Francisco or playing with his band, Pollux.

Aricio Fortes
Associate Creative Director
Pereira & O’Dell

Aricio Fortes, 31, alum of Brazilian powerhouse DM9, joined San Francisco-based Pereira & O’Dell in May 2011 as Associate Creative Director working on LEGO, Jawbone and University of Phoenix  He is the first is the first international employee to move to the US from Grupo ABC de Comunicação (which owns a majority stake in Pereira & O’Dell). Aricio was part of DDB Brazil’s team that was recognized as Agency of the Year at Cannes Lions 2009, winning silver and bronze lions for the agency in that year.

Aricio has won awards in major festivals, like Cannes Lions (8 Cannes Lions), Clio Awards, The One Show, D&AD (Including a Yellow Pencil), among others.

Pereira & O’Dell (www.pereiraodell.com) is a rapidly growing, full-service advertising agency; leveraging the convergence of art and technology.  Among the client roster are LEGO, Corona, Cheesecake Factory, HBO, Muscle Milk, Intel and University of Phoenix. In 2010, Pereira & O’Dell, was named AdAge’s “Small Agency of the Year”, based on the company’s business performance, impact on clients’ businesses as well as industry leadership and innovation. The agency has also been featured in the SF Business Times “Best Places to Work” as well as 7×7’s “Hot 20”, a list of San Francisco companies who are making their mark on the city. Most recently, the agency was named to both AdAge and Creativity’s 2011 A-Lists.

 

Andy Westbrock
Senior Art Director
Wexley School for Girls

Andy Westbrockis a Senior Art Director at Wexley School for Girls, where has worked on creative for household names such as Ford, Microsoft, Nike, Oberto, Seattle Sounders FC, Taco Del Mar, and Wilson Tennis. Andy also served as art director at Hey, Frank Unlimited, & Publicis West, where he worked on creative campaigns for Chevrolet, Holland America Line, Sahale Snacks, and T-Mobile. As for the rest of his story – he was born and raised just outside Minneapolis/St. Paul, MN in the mighty Midwest where his early days were spent building forts out of anything he could find, creating anything his LEGO® supply could create, and exploring anything that needed exploring. Later in life he turned his focus to snowboarding, kayaking, hiking, biking, running, jumping, photographing, bass playing, golfing, fishing and many other things that end in “ing.” Now he is an art director who’s endlessly curious, hopelessly idealistic and continuously honing whatever skills he may have picked up along the way.